Don More Headshot


I am a professional business man.  I began my career in 1980 as a CPA, and after ten years left public accounting and joined businesses, both public and private companies, where I served as a senior executive (CFO/CEO).  I have gained expertise in start-up, growth, and turn-around situations, and have been lead negotiator on transactions with a value in excess of $570 million during my career.  Currently, I am an owner and CEO of a chain of 26 Arby’s restaurants located in five different states.

This blog and website grew out of my business experiences, but the posts you will find here are not driven out of my business calling.  Rather, they are distinctively Christin in content; posts of a Christian business leader striving to live a professional life in harmony with his principles of faith.

And that is not easy to do.

Feet of Clay

It is interesting to note one of the most often researched definitions on the Merriam-Webster internet dictionary is for the word “integrity.”  It seems each day the headlines bemoan the personal failure of those we had once admired—business and political leaders, celebrities, and athletes alike.

When the mighty fall we ask, “How could they?” or “What were they thinking?”  But in quiet moments we know that our feet are also made of clay.

Christian business leaders struggle with living professional careers that are in harmony with their principles of faith.  After all, Christian business leaders must lead people of different faiths, or no faith at all, in an increasingly secular world where they are pressured to balance who they are (Christians) and what they believe in (the Bible) with practicalities, compromises, and a moral relativism that says nothing is ever truly right and very seldom is anything truly wrong.

Nonetheless, Christian business leaders know that business decisions and actions always include choices of behavior pregnant with the elements of right or wrong, good or evil, and fair or unfair.  The result:  we experience tension, stress, doubt, and loneliness at work.  Worse, we make poor decisions.

New Beginnings

Such thoughts began to hit home to me as my career was taking off.  I was a Christian, but certain passages of Scripture had a tendency to trouble me whenever I heard them preached or came across them in the Bible.

For example, the admonition to store up treasure in heaven and the inescapable truth that you cannot serve both God and money (Matthew 6:19-24) caused me to question the depth of my faith, particularly with respect to my self-guided career choices.  Others, such as the parable of the workers in the vineyard (Matthew 20:1-16), the reluctance of the rich young man (Mark 10:17-25), and the parable of the rich fool (Luke 12:14-21), haunted me.  I say myself in those verses, and the image was troubling.  The Scriptures revealed serious shortcomings in my relationship with God.

Out of desperation I remembered Jesus’ promise, “Ask, and it will be given to you; seek, and you will find; knock and it will be opened to you” (Matthew 7:7 ESV).

And God answered my prayer.

This Website

Perhaps you are where I was before; the siren call of the world’s definition of morality and success no longer appeals to you—you hear it as the lie it is—and that knowledge is disquieting.  You find yourself wondering about your true purpose and if what you do really matters in the big scheme of things.

If so, I have great news for you!  God is in the business of guiding, training, uplifting, blessing, and transforming His people so that they more and more grow into the likeness of Jesus and fully realize their life’s purpose.  Our responsibility is to allow Him the opportunity to reveal His will in our lives.  God is not apart from our work.

The posts you will find in this blog and website are designed to reveal God’s hand in the part of your life where you feel the most pressure to exclude Him—your career.  My goal is to help you discover and deepen your personal relationship with God.  My posts will include specific observations about applying godly wisdom in business settings, as well as observations and devotional message to uplift your spirits and embolden you to recognize God’s guiding hand in your daily life.  I typically post once a week.

A Bit More About Me

Personally, I am happily married to my wife Elizabeth and we have four delightful daughters.  We live near New Orleans and are members of a Methodist church in our community.  I have one son from a previous marriage who currently works with me in my business, and I was pleased and blessed to have been step-father to his older half-brother.  I have served as a Stephen’s Minister, and was a member for ten years of Vistage, International (an international organization of business leaders), and a current member of CBMC (an international organization of Christian business leaders).  In my spare time I enjoy playing music (piano and violin), walking, and reading.

I have written a book entitled What if Jesus Carried a Briefcase? It is published by Ambassador-International, a publisher of Christian literature, and is available for purchase from me (see Book Tab), or from Amazon and Barnes and Noble.